Dusty Mccoy, Chairman & CEO, Brunswick Corporation, 2012 YachtWorld HeroWho is your hero?
Dusty McCoy, Chairman & CEO of Brunswick Corporation, launched a partnership with the United States Power Squadrons (USPS) to offer boating education and training through participating Brunswick boat brand dealerships across the United States. Such an effort was aimed at supporting the USPS and its more than 45,000 members to fulfill its charter of making boating safer and more enjoyable by conducting courses in seamanship, navigation and boat handling, thus save lives on the water. Brunswick is one of the country’s largest boat manufacturers, producing Hatteras, Bayliner, Sea Ray, Boston Whaler and Valiant among others. USPS is the non profit recreational boating educating group with 440 squadrons in the US and Canada teaching safe boating since 1914.
Participating Brunswick dealers will provide space for USPS to offer its battery of classroom seminars and courses. Some dealers will also display a kiosk of USPS branded educational products for sale to the public, and provide USPS instructors with facilities for the instructors to perform on-the-water instruction on boat handling. The starting point is basic boating using the USPS fee-based online course www.americasboatingcourse.com.
How has your nominee’s efforts made a difference for the better?
While the program is just getting started, it meets the Coast Guards recognition that more advanced training is required of boaters if we are to reduce the number of fatalities amongst boaters. This program is going to save lives.
How will being recognized as a YachtWorld Hero further your nominee’s cause?
Dusty has promoted a partnership with the United States Power Squadron to bring new boaters to Brunswick dealerships for classroom and on the water training in operating boats. The Power Squadron will provide trained instructors for both elements of training. Recognition will encourage even more cooperation to save lives on the water.
Please share any website or online articles about your nominee’s activities.
Dusty McCoy was nominated by Frank A. Dvorak, immediate past USPS Chief Commander, of Bellevue, Wa., in the category “Marine Industry Professionals Changing the World”